How do you connect the importance of brand to an early stage company?  For Emily St. Denis, Head of Platform at Female Founders Fund, this is a conversation worth having representing both a venture capital fund and startup founder.

As part of the series on Product Brand, Christian and Anna dig into why brand is an important differentiator, and how it can provide a competitive advantage. You’ll learn the perspective she has when evaluating brands to join the portfolio while also hearing her own brand journey with the Female Founders Fund. 

If you’re looking for another podcast, check out The 2% by the Female Founders Fund to hear from powerful CEO’s, founders, investors and industry leaders who are changing the dynamic of VC funding, both as female founders and female funders.

To engage more with the Better Product community, join our speaker series at betterproduct.community/speaker-series.