Better Product

Product Led Growth: Let’s Get Back Into the Series

We are ready to think long-term and get back to our product-led growth series. It’s a relevant topic more now than ever as companies look to product-led growth strategies to support remote selling and customer retention, all while potentially having a leaner staff. 

Before we release new episodes, we want to remind our community where we left off. The series featured Blake Bartlett from OpenView Venture Partners, and Brian Crofts, Chief Product Officer at Pendo.

Blake Bartlett broke down the definition of product-led growth, the common barriers for implementation, and the many misconceptions holding product professionals back from embracing the approach. Brian Crofts talked about how product-led growth shifts the responsibilities of product managers, and how those shifts have impacted the way he approaches building product teams. You can check out all the previous resources mentioned at betterproduct.community. 

Next up in the series, we are featuring: 

    • Laura Borghesi, Senior Director of Growth Marketing at MongoDB
    • Prianka Rayamajhi and Lindsay Mindler, Growth Designers at Pinterest
    • Cem Kansu, Director of Product at Duolingo
    • Ryan Chan, CEO and Founder of UpKeep
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